Chuồn Chuồn Bistro & Bar

Challenge

(1) Struggled with misaligned initial brand póitioning as a café 

(2) Needed to develop strategies to grow revenue by effectively reaching target customer segments.

Results

+90%

Korean bloggers’s posts rank high on Naver

+44.44%

in orders from Korean guests

Expanded international reach to visitors from Taiwan, Hong Kong, China, South Korea, and Europe/America.